led the full rebrand of a local wedding business offering flowers, tuxedo rentals, and event décor services. the goal was to create a cohesive and elevated identity that reflected both elegance and versatility. the project included a modern logo design, a refined color palette, and a visual system that balanced sophistication with approachability for a wide range of couples. in addition to the brand identity, i developed print and marketing materials including brochures, business cards, and promotional flyers to communicate the full scope of services. i also refreshed the social media presence with consistent templates and content design to showcase offerings, client work, and events. the result was a more polished, recognizable brand that elevated its presence within the wedding industry.
Client
Allure Premiere Event
DELIVERABLES
brand strategy & creative direction visual identity logo design color palette typography system brand guidelines print collateral brochure design business card design promotional materials social media design social media strategy
Role
art director + brand designer
